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Financial spread betting is growing in popularity. But who wins and who loses at this game? What do the winners do that differs from the losers? This work uses the model of climbing a mountain to explain a disciplined, winning approach to spread betting. It stresses on a disciplined and tactical approach to make money from spread betting.

The object of this book is to give an introduction to the views of leading management writers. It was first commissioned by the Administrative Staff College at Henley-on-Thames, and is now published by Penguin in a revised and updated form.

This work looks at millionaires who have accumulated substantial wealth and live in ways that openly demonstrate their affluence. Exploring the ideas, beliefs and behaviours that enabled these millionaires to build and maintain their fortunes, it provides a look at America's financial elite.

Now in paperback, an account of Richard Branson's Virgin company, based on interviews with Branson himself, his key advisers, friends and adversaries, as well as on secret documents, letters, court papers and filed accounts. First published in 1994.

A revised edition of the title originally published in 1995, which exposes the double talk, hidden agendas and economic fallacies surrounding the EMU.

This revised and updated guide is for anyone who reads, or needs to read the financial pages. It explains where and when to find the information, and how to make the best use of the financial and economic data available within the pink pages or at the click of a button.

The way we are governed is changing. Government has less and less power to influence how we live our lives, while the private sector has more power than ever to control what we do and what we think. Based on the author's experience as a consultant to businesses and governments, this book this book aims to help us understand this issue.

This text attempts to explain how the recruitment tests used by employers work and makes suggestions for ways in which candidates can improve their scores. It includes practice materials for the reader.

Part of the "Nutshells" series, this study aid provides an overview of each important aspect of land law. Recent legislative and caselaw developments are explained, and sample questions and model answers are provided to assist students in focusing on key topics.

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This established, highly regarded text provides an introduction to the development, impacts and major players of the travel and tourism industry.

Features include: four colour text design for easier navigation throughout each book; colour coded highlighting of cases and legislation; diagrams and flowcharts; and bullet points of crucial information. The titles in this series include: Business Law; Commercial Law; Company Law; Constitutional Law; Contract Law; Criminal Law; and more.

Presents an alternative vision, where life and work are regrounded in a natural sense of continuity, connection and purposeful direction.

Offers readers with practical, proven strategies for choosing the right marketing tactics for their situation and personality, diagnosing what's missing in their marketing and fixing it, and replacing unproductive cold calling with the power of relationship marketing.

Reveals such things as why you are more likely to be killed walking drunk than driving drunk; how a prostitute is more likely to sleep with a policeman than be arrested by one; why terrorists might be easier to track down than you would imagine; and, how a sex change could boost your salary.

A brilliant and eye-opening explanation of the economics of everyday life - Britain's answer to FREAKONOMICS

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This essential introduction to bookkeeping and financial accounting is an easy-to-understand text with clear explanations, worked examples, case studies, questions and selected answers. Perfect for the complete beginner, yet suitable for A level and degree courses, this comprehensive text is supported by free online resources.

Reveals the story of a tough Wall Street banker who had reached the top and found that it wasn't enough. This book shows how he was looking for glory, and came to China to surf the investment wave and teamed up with an ex-Red Guard and an Englishman living in Beijing. It talks about their struggle which reveals the human face of this country.

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Breaks investment terms, tools and techniques into easily digestible mouthfuls, providing strong, practical information, which will enable you to make sound investment decisions.

A coursebook for students undertaking the Marketing Operations module of the CIM Advanced Certificate. This book covers topics such as an international perspective, e-marketing issues, relationship marketing, CRM and Knowledge Management, B2B marketing and not-for-profit marketing, and others. It includes examples and case studies.

This text is a coursebook tailored specifically for students undertaking the Marketing Fundamentals module of the CIM Certificate. Co-written by the CIM Senior Examiner for the Marketing Fundamentals module, the book is completely revised and updated to fit in with the syllabus.

This text aims to provide an examination of what happens when 27 customer-intensive companies dismantle their mass-market information legacies in an effort to build new information competencies to succeed in the customer-focused 21st century.

By examining legislative statutes, judicial decisions, convention proceedings and popular initiatives, John Dinan shows that there are three ways rights in America have been secured. He also analyzes the relative ability of legislators, citizens and judges to serve as guardians of rights.