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9780273712992

ISBN: 9780273712992

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Persuasion

The Art of Influencing People

by James Borg

Category: Fiction / A - C
Publisher: Pearson Education Limited
Publication date: 11 September 2007
Number of pages: 288
Prizes: Shortlisted for Heathrow Travel Product Award: Travel Read, Non-Fiction 2009.

Description:
Discover and uncover your latent natural behavioural skills for the ultimate competitive advantage. This practical, perceptive, readable book is based on sound scientific principles but is applied to your working life for the optimum gain.

Author's Biography:
James Borg is a practising work psychologist and business consultant. He became interested in magic and 'mind-reading' at the age of 9 and subsequently was - a few years later - admitted as one of the youngest-ever members of the Magic Circle. He reveals in Persuasion that there is a lot we can learn from magician's tricks to help us gain persuasive powers to use in work and life.

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